Luxury Goods Series

The Digital Frontier: Ready? Steady! Go!

09/2014

Prosegue la collaborazione tra Contactlab ed Exane BNP Paribas, leader in Equity research, con la pubblicazione del nuovo paper su luxury brand e digitale.

The Digital Frontier: Ready? Steady! Go! è l’approfondimento che fotografa lo stato dell’arte di 30 top player della moda di alta gamma per mettere in evidenza il ruolo del digitale come strumento di comunicazione e di vendita e il suo impatto sul fatturato globale.

L’abstract del report, che contiene una selezione dei contenuti più significativi, è disponibile per il download gratuito.

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The Digital Frontier: Ready? Steady! Go!

09/2014

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