Luxury Goods Series

È uscita la nuova edizione della DCM Contemporary Fashion – 2019

09/2019

La Digital Competitive Map, l’efficace metodologia di Contactlab per valutare il posizionamento digitale dei brand fashion, viene estesa anche per il 2019 al mondo del Contemporary Fashion, in parallelo con le 6 edizioni inerenti al mondo del Luxury.

La ricerca DCM Contemporary Fashion 2019 analizza 25 marchi di moda, 18 italiani e 7 internazionali, e riguarda 201 parametri suddivisi in una matrice tra asse verticale “Digital Strategic Reach” e asse orizzontale “Digital Customer Experience”.

Ecco i 25 brand mappati quest’anno:

Stroili (new!)
Pandora (new!)
Swarovski (new!)
Coccinelle
Elisabetta Franchi
Falconeri
Furla
Geox
Liu Jo
Luisa Spagnoli
Max&Co
Patrizia Pepe
Peuterey
Pinko
Trussardi
Twinset
Woolrich
Michael Kors
Sandro
Zadig et Voltaire (new!)
United Colors of Benetton (new!)
Motivi
Rinascimento
H&M
Zara

La matrice della Digital Competitive Map Contemporary Fashion 2019, disponibile per il download, mostra il posizionamento di tutti i brand sopra elencati. È disponibile anche la versione full del report, che include:

• 250 pagine di analisi dettagliate
• Accesso completo a tutti i dati originali: 20 tabelle di analisi comparative sui 25 brand su 201 parametri, per un totale di 5025 valori
• La collezione completa di immagini dei siti e delle pagine prodotto
• I dialoghi completi con il customer service dei brand analizzati via chat ed email

Se siete interessati all’acquisto scriveteci a: digitalfrontier@contactlab.com .

L’offerta è riservata alle aziende fashion e retail.

SHARE

CONTACTS

For further information please send an email to digitalfrontier@contactlab.com

© 2023 MailUp S.p.A. – P.IVA e C.F. 09480090159 - All rights reserved Preferenze cookies

Fill in the form

to download the report

Insert your name

Insert your surname

Insert your email address Email address inserted is invalid

Telephone number inserted is invalid Insert your telephone number

Select your country

Insert your position

Insert your job description

Insert your company

Insert your company sector

PRIVACY INFORMATIVE NOTE

MailUp S.p.A. - 20124 Milano (Italy), email: privacy@mailup.com, Fiscal Code/VAT IT 09480090159, as Data Owner and the entity in charge of data processing, informs interested parties that their personal data, as provided, shall be processed and used insofar as to process requests made by said interested parties and/or to provide periodic newsletters and/or to provide informational materials/white papers/reports as desired. Submitting one’s personal data is entirely optional. However, please note that should data not be provided it will be impossible to fulfil any service requests.The so-transmitted data shall be processed only for the time necessary for the fulfilment of the above purposes. Data may be processed by electronic means, by employees working in the commercial, editorial and administrative areas and may furthermore be processed as specified in the privacy policy of this site (click here to read the full text: contactlab.com/en/privacy-policy) which is to be considered an integral part of this policy.Data provided in the above manner may be used by the Data Owner to send email communications (newsletters, email series, event and initiative notifications, etc.). Usage of such data for purposes other than those described here may be proposed from time to time and in which case an update to this policy will be provided and your consent requested. By way of example, this may occur in instances where we wish to carry out data profiling or process your data for direct marketing purposes through both automated tools (such as SMS, MMS, email, fax, autoresponders, social media messages) or non-automated means (telephone calls by human operator, post). Subjects whose data has been provided to the Data Owner have the right to confirm the existence or not of said data and to understand its content and provenance and to check its exactness or to update or rectify it in accordance with Article 7 of Italian Legislative Decree 196/2003. The same Decree also provides for the right of those concerned to ask that the data be deleted, anonymized, or to be excluded from further processing in cases where data is not held in conformity with the law. Interested parties may also, with legitimate reasons, oppose the processing of their personal data or choose by which means they wish to be contacted or to receive promotional messages, for example only by email or SMS or by telephone with human operator or by post. Such requests should be addressed to the Data Owner’s physical address or by email to privacy@mailup.com.

Yes, I accept the terms and conditions of signing up to this service and have read the privacy policy regarding the storing my information.

Please confirm

By marking this box, the user expressly accepts that the personal data provided will be processed by ContactLab, including by electronic means, for the purposes of promotional or commercial communications relating to products or services offered by ContactLab. Note that even after consenting to such processing, persons concerned may at any time raise full or partial objections pursuant to Article 7, paragraph 4 of the Privacy Code. (Optional) Yes, I accept the data profiling for the purposes of commercial analysis aimed at personalizing direct marketing.