MARKETING PROFESSIONALS, WHEN YOU NEED THEM

A team of experts in strategic, digital marketing and data analysis will be by your side as we work together to build your customer engagement strategy. Maximise the cross-channel profitability of your customers through digital direct marketing and get incredible results from your marketing campaigns.
We’re here for you during every phase of the project, from systems integration to contact strategies up to the creation and delivery of multi-channel campaigns (email, SMS and instant messaging).

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A UNIQUE PERSPECTIVE ON RETAIL STRATEGIES TO TURN DATA INTO VALUE

We have a special vantage point that allows us to monitor the digital strategies of brands and the evolution of multi-channel customer journeys. From here, we can identify the synergy between e-commerce and brick-and-mortar retail.
Our team of data analysis experts contextualises and uses the information generated by your customer base to identify suitable segmentation models and synergies that maximise the ROI of your customer engagement strategy.

Benefits

PLAN, STARTING FROM DATA

Improve the results of digital campaigns by transforming collected information into informed action

ACCELERATE TIME TO MARKET

Quick, effective set-ups to hit the ground running with strategic, real-time digital marketing

MAPPING THE CUSTOMER JOURNEY

An in-depth understanding of the consumer experience to personalise the relationship

MADE-TO-MEASURE SERVICES

Marketing services designed to meet your business needs

How we can help your team

Digital strategy analysis and customer journey definition

Our team of professionals is at your service to evaluate the effectiveness of your marketing strategies and help you calculate the impact of your digital campaigns across all sales channels (e-commerce and brick-and-mortar retail).

We analyse how your users behave and the level of engagement within your customer database to identify, using predictive modelling, the most suitable customer journeys.

 

Contactlab | Competitive benchmark

Data analysis, profiling and creation of predictive models

We offer different consultancy services to provide support in the adoption of a data-driven approach.

Our team of data scientists, researchers and analysts will be at your side to help you identify data relationships, pinpoint the most meaningful clusters, and collect and interpret consumer feedback while using predictive models to boost your results.

Contactlab | Digital strategy

Multi-channel campaign management

Manage campaigns on your own or entrust our team with the task to maximise results and streamline management. The choice is up to you.

We’re here to support you with art directors and copywriters for creative planning, HTML specialists for email marketing, and account and campaign managers for day-to-day project management, including in multiple countries.

Contactlab | Campaign management

Deliverability: reach your users’ inboxes

The performance of an email marketing campaign depends, in part, on the brand’s email reputation.

We’re precise and always on-time with the application of international best-practices in each industry, the ongoing monitoring of the use of advanced tools, and the querying and verification of email delivery, highlighting any potential critical issues and opportunities to improve your email reputation and deliverability.

Contactlab | Deliverability

Made-to-measure integrated solutions

The technical and applied support provided by our team of specialised, skilled professionals is perfectly structured and adapted to your business needs, making it possible for your systems to easily talk to our cloud solutions.

Thanks to microservices architecture and API components, we’re able to build custom solutions that integrate different features of the Contactlab platform to respond quickly and effectively to your business needs.

Contactlab |Application development

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