Luxury Goods Series

The Digital Frontier: Ready? Steady! Go!


The collaboration continues between Contactlab and Exane BNP Paribas, the leader in Equity research, with the publication of the new paper on luxury brands and digital.

The Digital Frontier: Ready? Steady! Go! is the new in-depth report that takes a snapshot of the current state of 30 top players in high-end fashion to highlight digital’s role as a communications and sales tool, as well as its impact on overall sales.

The abstract containing a selection of the most important content is available to download for free.



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