Luxury Goods Series

The Dawn of Luxury CRM – Email dos and don’ts

04/2016

Contactlab and Exane BNP Paribas release a new analysis revealing how luxury brands can better engage with their customers through email.

There comes an Email Competitive Map revealing that luxury brands exploit only  30% of email marketing potential, and they should segment and target customers strategically in their email marketing.


SHARE


CONTACTS

NEWSLETTER

Subscribe now to receive news and insights on customer engagement

© 2017 ContactLab S.p.A. – P.IVA e C.F. 09480090159 - All rights reserved
This website uses some cookies, also managed by third parties, and other technology such as fingerprinting,in order to collect statistical information and to target messages in line with the users’ online navigation preferences. To withhold consent to this cookies, click here.If you continue browsing by accessing any other section or selecting any item on this website (e.g. by clicking a picture or a link), you signify your consent to the use of cookies and other technology for profiling purposes.