Luxury Goods Series
Online Offer Dive 2014
The new Contactlab Report carried out in collaboration with Exane BNP Paribas analyses the e-commerce strategies of 14 brands in the luxury fashion sector.
Download the Report to discover the depth of the online offer of luxury brands in the US market, in terms of:
- the availability of products in the web catalogue for online purchases, including colour ranges
- the range of products in various product categories
- the proportion of items aimed at men/women