In the era of "culture of images" how can fashion imaginary find its value thanks to storytelling and be relevant in creating a state of mind. It has to b...

WeChat is the most powerful way to be in touch with Chinese consumers. This is the biggest social network in China: 90% smartphone penetration and 702 mil...

Talking about Fashion Personalization, everybody got pretty mad when Gucci launched the new DIY service in their Montenapoleone boutique.

Contactlab and Exane have just published a new research on the question of who actually buys luxury goods products and where they come from.

We interviewed Luca Solca, managing director of Exane BNP Paribas, about the importance for luxury of taking key decisions which affect every aspect of th...

The Digital Frontier 2016: Digital Luxury is turning Mainstream study, produced by customer engagement specialists Contactlab in conjunction with Exane BN...